Halfords Teams Up with EKC Group to Support Apprenticeships

Chantel Massie • May 12, 2026

Halfords Autocentre Branch in Maidstone

(Copyright Text and Images EKC, reproduced with kind permission)


Halfords Autocentre teams up with East Kent Colleges Group to 

Support Apprenticeships 


A leading automotive brand is continuing to invest in the future workforce 

alongside East Kent Colleges Group (EKC Group) by taking on apprentices. 

With Autocentres located across the UK, Halfords provides MOT testing, servicing 

and a wide range of vehicle repairs. 


Recognising the importance of developing industry talent, Halfords has taken on 

11 apprentices since 2022 with EKC Training, which is an apprenticeship training 

provider in Kent and part of EKC Group. 


This year, the Halfords Autocentre branch in Maidstone has teamed up with EKC 

Training to support Nathan Rowden (image 1) with his Level 3 Automotive Apprenticeship. 

Combining practical, on-the-job learning with formal study, the 27-year-old 

spends one day a week at EKC Training in Dover and gains hands-on experience 

for the rest of the week at the Maidstone Halfords Autocentre. 


“I decided to do an apprenticeship so that I could get the hands-on experience 

doing the job, whilst also being taught all the theory and working towards a 

qualification,” he said. 


“It’s great to be able to put what I’m learning in the classroom into practice and 

learn from everyone here who has years of experience. 

“I was really excited to find out I would be doing my apprenticeship with Halfords. 

I was keen to learn how to do everything by the book, because it’s very easy to 

pick up bad habits in new jobs. Halfords is a well-known brand, and they do 

everything properly so being able to learn everything step-by-step as I go along is 

so helpful.” 


Dean Cocks, (Image 2)Assistant Manager at the Halfords Autocentre in Maidstone, said 


apprenticeships play a vital role in tackling skills shortages in the motor trade. 

He said: “We decided to take on an apprentice because it’s a good way for us to 

give our experience down to somebody. 

“We struggle for technicians as it is in this trade so it’s nice to train someone in

house because you get them to how you want them. We also get to learn from 

them based on what they’re learning at college, which is great, because the 

industry is changing all the time. 


“The apprentice gets real world experience – you can’t learn everything in 

this trade in the classroom – it's impossible. You need to make mistakes and find 

out how to rectify them. 

“For us, it also takes a bit of stress off the technicians because you can give the 

apprentice some of the lower-level jobs and then build them up slowly.” 

He added, Nathan has come on leaps and bounds since joining the team about 

eight months ago. 


He said:

“Nathan has grown massively since joining us. He had next to zero 

experience when he joined, he’s now doing all sorts of work, which is great 

because he’s only been here eight months so he’s learning really quickly.” 


It comes as EKC Group and EKC Training continue to run their 100 in 100 

campaign. Over a 100-day period, the organisations are on a mission to secure 

pledges from 100 employers in the county to take on an apprentice. 

To be part of the campaign, or to find out more about recruiting an apprentice 

with EKC Training and utilising its free Apprenticeship Recruitment Service, visit 

ekctraining.ac.uk. 

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